MKTG 3347 Week 1- Social Media Marketing

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Over the last few years, social media usage has skyrocketed and has ultimately changed how we live our lives. With this being said, investing in social media for your business is crucial in today's world. Maintaining a presence on platforms like Facebook, Instagram, Twitter etc... allows for more brand exposure, helps you connect with customers and boosts your leads and sales.

On social media, you are more likely to make authentic connections with your leads and customers, rather than just delivering direct marketing messages. This strategy is something that consumers are generally more responsive to.



 If you aren't already on social media, your company may be missing out on the chance to connect with customers and engage new leads. Considering there are over 3 billion social media users, marketing through these platforms will only help your business in the long run.

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